PinnedLiz StileinMarketing in the Age of DigitalWill Big Data have a Big Impact on your Marketing Strategy?In my previous job, I was responsible for our AI bot (Drift) that sat at the beginning of our website, and weaved throughout different…Apr 6, 2021Apr 6, 2021
PinnedLiz StileBig Brands Sitting on the Bench this Super BowlChiefs? Buccaneers? As a marketer, it’s the commercials that I was rooting for this year. Not to mention I’m from Boston and we lost Tom…Feb 12, 2021Feb 12, 2021
Liz StileinMarketing in the Age of DigitalTopShop Giving all Consumers the VIP TreatmentIn today’s climate, marketing campaigns are gaining a lot of creativity in terms of innovation, from Augmented Reality to Virtual Reality…Apr 27, 2021Apr 27, 2021
Liz StileinMarketing in the Age of DigitalPutting Yourself in Your Consumer’s (Digital) FootprintCreating a digital marketing strategy can be fun, creative, and strategic.Apr 14, 2021Apr 14, 2021
Liz Stile5 Reasons a Mobile Strategy Should be your Next InvestmentLearning how to achieve maximum exposure and success in any marketing campaign is always challenging.Mar 30, 2021Mar 30, 2021
Liz StileMarketers have to Keep their Hands out of the Cookie Jar?If 3rd party cookies are dead, what’s next?Mar 26, 2021Mar 26, 2021
Liz StileAre we Breaking up with Big Tech?Social media, we can’t live without it, or can we? Even though we know what it’s doing to our psyche, we still love it.Mar 19, 2021Mar 19, 2021
Liz StileThe Real Support you Need During a Pandemic? Eucerin.We have all seen the signs, WASH YOUR HANDS. Seems like a simple concept that we have been told since we were little kids. But during the…Mar 11, 2021Mar 11, 2021
Liz StileWorking out, a Happy Hour, and Supporting an Amazing Cause? Sign me up!Smirnoff vodka is introducing a new campaign consisting of virtual barre workouts, happy hours (obviously featuring their product), all…Mar 4, 2021Mar 4, 2021
Liz StileTrying to Create a Glow in your Skin and your WebsiteNeutrogena is a well known skincare brand that is affordable, gentle and easy to find. But if I didn’t tell you my opinion of them, how…Feb 26, 20211Feb 26, 20211